Alēra Privacy Policy

Last updated: 26/02/2026

Alēra (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal data responsibly.
This Privacy Policy explains how we collect, use, share, and protect your personal data when you use Alēra’s services.

Alēra is a nutrition coordination and concierge platform. We do not prepare, cook, or supply food. We coordinate services between clients, nutritionists, and chefs.

1. Who We Are (Data Controller)

Alēra acts as the data controller for personal data collected through our website, platform, and services.

If you have questions about this policy or your data, you can contact us at:
info@alerahealthapp.com

2. What Data We Collect

We may collect the following categories of personal data:

a) Identity & Contact Information

  • Name

  • Email address

  • Phone number

  • Address (for delivery coordination)

b) Health & Nutrition Information (Special Category Data)

  • Dietary preferences

  • Allergies and intolerances

  • Health information relevant to nutrition support

  • Lifestyle or goal-related information you choose to provide

c) Account & Service Information

  • Membership details

  • Meal preferences

  • Delivery schedules

  • Communications through the Alēra platform or support channels

d) Technical Data

  • IP address

  • Device and browser information

  • Platform usage data

3. How We Use Your Data

We use your data to:

  • coordinate nutrition and meal services

  • share relevant information with assigned nutritionists and chefs

  • manage memberships, payments, pauses, and service delivery

  • communicate with you about your account or services

  • respond to queries, complaints, or issues

  • comply with legal and regulatory obligations

  • improve the Alēra platform and services

4. Lawful Basis for Processing

We process personal data under the following lawful bases:

a) Contractual Necessity

To provide services you have requested.

b) Consent (Special Category Data)

Health and nutrition data is processed with your explicit consent.
By providing this information, you acknowledge it will be shared with assigned nutritionists and chefs for the purpose of safe meal planning and preparation.

You may withdraw consent at any time. However, doing so may limit or prevent us from providing services safely.

c) Legal Obligation

Where required to comply with applicable laws.

d) Legitimate Interests

For platform administration, service improvement, and safeguarding users, provided these interests do not override your rights.

5. Who We Share Your Data With

We share your data only where necessary and proportionate.

a) Nutritionists and Chefs

Assigned nutritionists and chefs receive only the information required to deliver services safely and effectively.

Nutritionists and chefs act as data processors when accessing personal data solely for the purpose of delivering Alēra services.
They are contractually required to:

  • process data only in accordance with Alēra’s instructions

  • maintain confidentiality

  • implement appropriate data protection measures

b) Service Providers

We may share data with trusted third parties who support our platform (e.g. hosting, payment processing), under strict contractual safeguards.

c) Legal & Regulatory Authorities

Where required by law.

We do not sell your personal data.

6. Data Security

We take appropriate technical and organisational measures to protect your data, including:

  • secure systems and encryption where appropriate

  • role-based access controls to ensure individuals only access data necessary for their role

  • contractual confidentiality obligations for contractors and service providers

6A. Data Breach Notification

In the event of a personal data breach, Alēra will assess the risk and notify affected individuals and the Information Commissioner’s Office where required by law.

7. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy.

Data may be retained after service termination where necessary for:

  • dispute resolution

  • legal or regulatory compliance

  • accounting requirements

  • the establishment, exercise, or defence of legal claims

8. Your Rights

Under UK GDPR, you have the right to:

  • access your personal data

  • request correction of inaccurate data

  • request erasure of data (where applicable)

  • restrict or object to processing

  • request data portability

  • withdraw consent (where processing is based on consent)

  • lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact info@alerahealthapp.com.

9. International Transfers

If personal data is transferred outside the UK, we ensure appropriate safeguards are in place in accordance with UK GDPR.

10. Platform Communications

Official service communications take place through the Alēra platform or approved Alēra support channels.
Messages within the platform may be retained for service coordination, dispute handling, and record-keeping.

11. Cookies

Our website uses cookies. Please refer to our Cookie Policy for further information.

12. Changes to This Policy

We may update this Privacy Policy from time to time.
The latest version will always be available on our website.

13. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact:
info@alerahealthapp.com